Credit Union Membership Map in Power BI
This example uses membership data for a fictional credit union to map the members by zipcode. A heatmap is then created to show which zip codes have the most members. The darker the color the more members are in that zip code. In addition, the 4 branch locations are added as red pins with a 10 minute drive time. The map is interactive and clicking on a zip code or push pin will highlight the appropriate data. This information was also combined with US Census data to show the number of households by income bands to help you determine where to build new locations or target your marketing efforts.
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